Jerry James Sukah, popularly known within political circles as Papa Jay, is steadily emerging as a formidable contender in the race for the position of Deputy Communication Officer of the National Democratic Congress (NDC) in the Ashanti Region, drawing widespread support from party faithful, grassroots members, and key stakeholders across the country.
A seasoned communicator and committed party activist, Papa Jay has, over the years, carved a reputation as a dependable voice of the NDC, particularly at the grassroots level where party organisation and messaging remain critical. His growing popularity is being attributed to years of consistent engagement, loyalty to party ideals, and an in-depth understanding of the dynamics of political communication in one of Ghana’s most politically strategic regions.
Currently serving in various communication capacities within the party’s structures, Papa Jay is no stranger to the demanding task of shaping narratives, defending party policies, and mobilising support both on traditional platforms and in the digital space. Party insiders describe him as a hands-on communicator who has paid his dues through sustained service, often working behind the scenes to project the party’s message and counter misinformation.
His campaign for the deputy communication slot is anchored on three central pillars: unity, experience, and effective messaging.
According to supporters, Papa Jay represents continuity blended with innovation—someone who understands the party’s history and values while also appreciating the evolving nature of political communication in the age of social media and instant information.
As the NDC positions itself for upcoming political engagements, particularly in the Ashanti Region where electoral fortunes are keenly contested, Papa Jay’s message has resonated strongly with delegates and communicators who believe the party needs disciplined, articulate, and battle-tested voices at the regional level.
His emphasis on teamwork and collective responsibility has been welcomed by many who see internal cohesion as essential to strengthening the party’s presence in the region.
In recent weeks, social media platforms and local party forums have been awash with endorsements for Papa Jay’s candidacy.
Party members, including branch and constituency-level activists, have openly urged delegates to rally behind him, citing his deep roots within the NDC’s communication networks and his accessibility to ordinary members.
Many describe him as a unifying figure who listens, engages, and responds to concerns without elitism.
Political observers note that Papa Jay’s campaign has been largely issue-driven, focusing on how effective communication can rebrand the party, energise the base, and win over undecided voters.
His supporters argue that his lived experience within the party machinery gives him a practical edge over rivals, making him well-suited to support the Regional Communication Officer in delivering a coherent and compelling message.
As the contest unfolds, the momentum behind Jerry James Sukah, alias Papa Jay, continues to grow, reflecting a broader desire among NDC members in the Ashanti Region for leadership that is grounded, experienced, and capable of amplifying the party’s voice.
Whether at rallies, internal meetings, or online discussions, one message from his supporters remains consistent: Papa Jay is seen not just as a candidate, but as a communicator who embodies the spirit and resilience of the NDC.
