MTN Ghana has organized it’s 2021 edition of editors forum for some media practitioners in the Ashanti and Brong Ahafo regions at the golden tulip hotel in Kumasi, Ashanti regional capital , with a call on the media to support and cooperate with the company to execute its mandate effectively.
Participants were briefed on the performance of the company over the past 25 years to deepen their knowledge on the Company’s operations.
Speaking at the event,Mr Selorm Adadevoh, Chief Executive Officer (CEO) of MTN Ghana, announced that, “this year has been the 25th anniversary from when the company Scancom started in Ghana in 1996.
He said,they are very excited because they did not get this far by their own might but through the support of their consumers, media partners, friends, and relatives.
According to him,the future was bright for the company because in January this year, the new strategy dubbed, “The ambition 2025 strategy” was launched to move the company to a greater height.
Mr Adadevoh said ,in the past, the company focused on how to directly impact the lives of Ghanaians through the provision of educational infrastructure, support for SMEs, health facilities, and also brought products and services to their doorsteps through their own channels.
“In the next five years, MTN Ghana intends to expand its presence and participation around five main pillars where our business would focus more on ecosystem participation standpoint and become the platform player that enables others to deal with consumers, bring different innovation and services to partner with us,” he said.
He said they hope to accelerate the rate of development around digital, Fintech, network service, adding that, they have redefined this and added all to the company’s mission statement to ensure they succeed with its partners.
Mr Adedavoh said, “for us, this is inspiring and requires a significant change within the business, the way we think, partner, and participate in our ecosystem. We are currently working on how to move businesses along to achieve our mission statement as to how to achieve 25 million Ghanaians by 2025.”
“I am sure with your participation and support, you will help us educate the masses on what this means and the intricacies of becoming a platform player” he added.
He further said, “we believe technology has a critical role to play in this ambitions, which can lead Ghana to standout, With MTN Ghana becoming a platform we will try to invest in the structure that allows us to deliver that ambition”.
The CEO noted that they would continue to support the digitalization agenda because it would not only benefit MTN but the telecommunication industry and the economy.
Mr.Kingsley Hope , Ashanti Regional Chairman of Ghana Journalists Association (GJA), thanked the giant telecommunication network for the continuous media support and also called on them to assist co-journalists who are bloggers .
He used the occasion to advised journalists who publish online stories to ensure that their publications are accurate, objective and has substance.
“Give credit where there’s the need,with these I think we can go far” .He concluded.
Source:Broadcastergh.com /Ayisah Foster